Media
Barabanki · Masauli
How This Centre Works

Rohan Gupta
Reporting and documentation, Community service provider, Community mobiliser, Bridge between Community and Services, Supporting the " Reach the Last Mile"
My name is Rohan Gupta, and I am from Media, Barabanki District, Uttar Pradesh. I believe that information can change lives when it reaches the right person at the right time. As a Centre Facilitator with REACHA’s Smartpur Project, I got the opportunity to help community members access information about digital services, government schemes, banking, education, and livelihood opportunities. This experience taught me that many people have opportunities available to them but may not know how to access them. Being able to guide them has given me a strong sense of responsibility. I want to continue developing my skills and build a successful career. My dream is to become independent, support my family, and contribute positively to my community.
Our Initiatives Transforming Lives

Community Context
Who we serve
25 Students Enrolled for Digital Literacy Classes 20 Beneficiaries 35 Community members work sensitized and made aware of Various of Government Scheme
Challenges addressed
Some community members were not fully aware of the purpose and services of the Smartpur Centre. Participation varied according to the availability of different community groups. Some respondents required additional clarification before sharing information. Maintaining regular communication with all sections of the community was challenging.
Key Learnings
- 01Continuous awareness and community interaction are essential for increasing participation. Clear explanations help remove hesitation and improve cooperation. Different groups require different mobilisation approaches. Strong communication between the CF
- 02CM
- 03and community members supports effective project implementation.


